State-run media upset with White House Propaganda machine
It’s no secret that the state-run media (AKA the “Mainstream Media,” or MSM) was thrilled by the election of our dear comrade leader. They have essentially given him a pass on every gaffe, failed promise, and contradiction of stated policy for the past two years. While the regime has basked in the adulation of the MSM, they have been building a propaganda machine that appears to be threatening to do an end around their media sycophants. According to this story (from ABC News), it looks like “State Run Media 2.0” – and the thrill is gone.
As the 2012 presidential campaign kicks into gear, President Obama’s White House media operation is demonstrating an unprecedented ability to broadcast its message through social media and the Internet, at times doing an end-run around the traditional press.
The White House Press Office now not only produces a website, blog, YouTube channel, Flickr photo stream, and Facebook and Twitter profiles, but also a mix of daily video programming, including live coverage of the president’s appearances and news-like shows that highlight his accomplishments.
“Advise the Adviser: Your Direct Line to the White House,” the administration’s latest online program launched last week, encourages viewers to offer “advice, opinions and feedback on important issues” and promises a response from a senior administration official in return.
“We’re striving to not just have a passive website where people can read about what’s happening but create a method of interaction and feedback,” said White House spokesman Josh Earnest.
Over the past few months, as White House cameras have been granted free reign behind the scenes, officials have blocked broadcast news outlets from events traditionally open to coverage and limited opportunities to publicly question the president himself.
Obama’s recent signing of the historic New START treaty with Russia and his post-State of the Union cabinet meeting, for example, were both closed to reporters in a break with tradition. And during a recent question and answer session with the president and visiting Canadian Prime Minister Stephen Harper, the White House imposed an unusual limit of just one question each from the U.S. and Canadian press corps.
“The administration has narrowed access by the mainstream media to an unprecedented extent,” said ABC News White House correspondent Ann Compton, who has covered seven administrations. “Access here has shriveled.”
“They’re opening the door to kicking the press out of historic events, and opening the door to having a very filtered format for which they give the American public information that doesn’t have any criticism allowed,” said University of Minnesota journalism professor and political communication analyst Heather LaMarre.
So the “most transparent administration in history” is unexpectedly becoming opaque to the traditional media. Well, I suppose they could just follow the WTF action on Twitter or Facebook like the rest of us.
The White House has amassed 1.9 million followers on Twitter, 900,000 fans on Facebook and averages 250,000 visits to its YouTube channel per month. Its website received roughly 1.1 million unique visitors in January, according to ComScore.
By contrast, ABC News has 1.2 million followers on Twitter, 150,000 fans on Facebook, and averages 21.7 million unique visitors per month to ABCNews.com, according to ComScore.
And here’s the best quote of all:
“If Nixon had announced he was going to start the ‘Nixon channel’ and said they were only going to put up stuff he approved of, people would have said, ‘Oh my God, this is like Communist Russian state media,'” said David Perlmutter, director of the University of Iowa School of Journalism and Mass Communication.
Indeed – like Communist Russian state media. How ironic…